About Us

CounterPoint® is an American manufacturer of Point-Of-Purchase counter mats. Our unique manufacturing process utilizes high quality polymers, plastics, and base materials not normally available from local printers and generic POP suppliers.

Our sister company DIGISPEC® is a popular and well-respected manufacturer of promotional mouse pads. In fact, CounterPoint® was formed in 2001 to provide a primary market focus for the Digispec® counter mat line. Our newest family member, VISSTUN® Visually Stunning Custom Cups, is creating a whole new genre of quality printed promotional cups.

In addition to 30-plus years of manufacturing experience, our quality and service have been recognized with a variety of industry awards. Take advantage of our experience on your next project and find out why CounterPoint® is America's leading counter mat manufacturer.


LAS VEGAS, NEVADA (March 5, 2013) CounterPoint® is pleased to announce the addition of their new Frame-It® MagLift® counter mat to their already extensive line of products. The Frame-It® MagLift® uses a magnetic lift-top allowing for easy access to interchangeable promotional materials. With this counter mat, it is easy to update inserted collateral keeping the promotion current and lively while customers enjoy fresh, updated information.

"The Frame-It® MagLift® counter mat is a fantastic addition to our product line", announced Laura Martinez, CounterPoint® Sales Manager. "Our customers asked for a magnet-based version of our popular Frame-It® window counter mat and I think they will be pleased with the durability and versatility of MagLift®. As a lift-top style window mat, MagLift® makes it very easy to change out the inserted material that keeps the promotion current."

This new counter mat has built-in magnetic strips on the base as well as the surface, which holds the window closed securing the promotional materials inside. Frame-It® MagLift® is built with the popular Vynex® surface and is available with the durable Heavy Duty rubber base or the new DuraTec® latex-free synthetic rubber backing. They come in nine standard sizes, custom sizes, and 1/16" or 1/8" thicknesses. For more information about this exciting new product, visit CounterPoint® at www.doyoupop.com.

About CounterPoint:
CounterPoint®, along with sister companies Digispec® and Visstun®, is part of a family of companies producing American-manufactured products in its Las Vegas headquarters.

Launched in May 2001, CounterPoint® has become America's largest manufacturer of point-of-purchase counter mats, which are produced using a unique manufacturing process that utilizes high quality polymers, plastics, and base materials not traditionally available from local printers and generic POP suppliers.

CounterPoint® has been honored 10 times, recently receiving the Gold Award for Sublimation in 2012, being honored with the ASI Spirit Award for the Top 10 Fastest Growing Suppliers in 2005 as well as being named by Counselor as a Best Places to Work in 2012, 2011, 2009, and 2008. Additionally, CounterPoint® has received five PPAI Supplier Achievement awards.

For more information please visit us at www.doyoupop.com.

Awards & Recognition


ASI Counselor Best Places To Work

  • 2012 Award Winner
  • 2011 Award Winner
  • 2010 Award Winner
  • 2008 Award Winner

ASI Spirit Award

  • 2007 Best Online Advertisement Finalist
  • 2005 Top Ten Fastest Growing Suppliers

Corporate Logo Best of Business

  • 2008 Best Customer Service
  • 2007 Best Tradeshow Booth

Identity Marketing Reader's Choice Awards

  • 2008 Ranked #4 in Top Customer Service

PPAI Image Award

  • 2014 Silver Award Winner - Printed Supplier Catalog: 1-25 pages

PPAI Supplier Achievement Award

  • 2015 Silver Award Winner - Sublimation
  • 2014 Silver Award Winner - Sales Volume $15 - $20 million
  • 2012 Gold Award Winner - Sublimation
  • 2011 Silver Award Winner - Special Process Not Categorized
  • 2009 Silver Award Winner - Offset Process on Surfaces other than Paper
  • 2008 Gold Award Winner - Offset Process on Paper
  • 2006 Gold Award Winner - Offset Process on Surfaces other than Paper